Program Connect-Universum 2026
We are pleased to provide the final program update for the transdisciplinary round-table,«Generative AI agents as novel participants in social communications: disembodied AI agents are transforming the communicative action».
Due to the enthusiastic response and the high quality of submissions, the event has been extended to three days. It will now take place from April 7th to April 9th, from 10:00 to 16:30 (Moscow time).
The program has been finalized and is structured thematically based on your proposals. To accommodate participants in different time zones, speakers from outside Tomsk are scheduled primarily on the first two days. Day three will be dedicated to Tomsk-based participants.
April 7, 2026, 10:00 AM – 3:10 PM (Moscow time) / 2:00 PM – 7:10 PM (Tomsk time)
10:00-10:10 AM (Moscow time)/ 2:00 PM – 2:10 PM (Tomsk time)
Welcome address from the Department of Social Communications, Faculty of Psychology, TSU to the round-table participants
10:10-10:30 AM (Moscow time) / 2:10-2:30 PM (Tomsk time)
- THE ERA OF ARTIFICIAL INTELLIGENCE (AI): HALF AN HOUR BEFORE SUNSET. A PRACTITIONER’S VIEW FROM 2026
Masalovich Andrey Igorevich
Candidate of Physical and Mathematical Sciences, President of the “Inforus” Consortium, IT specialist in information security and OSINT, developer of the internet intelligence platform AVALANCHE, retired colonel of FAPSI, internet influencer (nickname CyberDed) (Moscow)
10:30-10:40 AM (Moscow time) / 2:30-2:40 PM (Tomsk time) Q&A
10:40-11:00 AM (Moscow time) / 2:40-3:00 PM (Tomsk time)
- SEMANTIC GENERALIZATION AS A PATH TO MODELING THE SOCIO-CULTURAL ENVIRONMENT
Astafieva Olga Nikolaevna
Doctor of Philosophical Sciences, Professor, Director of the Research and Education Center “Theory and Management Technologies in the Sphere of Culture, Education and Science” at the Institute of Public Service and Management of the Russian Presidential Academy of National Economy and Public Administration; Chair of the Presidium of the Russian Cultural Studies Society (Moscow)
11:00-11:10 AM (Moscow time) / 3:00-3:10 PM (Tomsk time) Q&A
11:10-11:30 AM (Moscow time) / 3:10-3:30 PM (Tomsk time)
- SCIENTIFIC AND SOCIAL COMMUNICATION IN THE DIGITAL AGE
Chernikova Irina Vasilievna
Doctor of Philosophical Sciences, Professor, Academician of the Russian Academy of Natural Sciences, Head of the Department of Philosophy and Methodology of Science, Faculty of National Research Tomsk State University (Tomsk)
11:30-11:40 AM (Moscow time) / 3:30-3:40 PM (Tomsk time) Q&A
11:40 AM-12:00 PM (Moscow time) / 3:40-4:00 PM (Tomsk time)
- 4. BIAS OF THE HUMAN FACTOR VS. IMPARTIALITY OF ARTIFICIAL INTELLIGENCE: COMPETITION FOR INFLUENCE
Chumikov Alexander Nikolaevich
Doctor of Political Sciences, Professor, Professor at the Department of Communication Technologies, Institute of International Relations and Socio-Political Sciences, Moscow State Linguistic University (Moscow)
12:00-12:10 PM (Moscow time) / 4:00-4:10 PM (Tomsk time) Q&A
12:10-12:40 PM (Moscow time) / 4:10-4:40 PM (Tomsk time)
Break time
12:40 -1:00 PM (Moscow time) / 4:40-5:00 PM (Tomsk time)
- 5. DIGITAL TRANSFORMATION OF GR MANAGEMENT: TECHNOLOGIES FOR MANAGING COMMUNICATIONS IN THE ‘NEW NORMALITY
Achkasova Vera Alekseevna
Doctor of Political Sciences, Professor, Professor at the Department of Public Relations in Politics and Public Administration, Higher School of Journalism and Mass Communications, Saint Petersburg State University (Saint Petersburg)
Voronov Dmitry Sergeevich
Postgraduate student at the Department of Public Relations in Politics and Public Administration, Higher School of Journalism and Mass Communications, Saint Petersburg State University (Saint Petersburg)
1:00-1:10 PM (Moscow time) / 5:00-5:10 PM (Tomsk time) Q&A
1:10-1:30 PM (Moscow time) / 5:10-5:30 PM (Tomsk time)
- 6. COMPETITION OF DIGITAL PLATFORMS IN THE SYSTEM OF MASS COMMUNICATIONS IN THE ERA OF GENERATIVE AGENTS
Bykov Ilya Anatolievich
Doctor of Political Sciences, Professor at the Department of Public Relations in Politics and Public Administration, Higher School of Journalism and Mass Communications, Saint Petersburg State University (Saint Petersburg)
1:30-1:40 PM (Moscow time) / 5:30-5:40 PM (Tomsk time) Q&A
1:40-2:00 PM (Moscow time) / 5:40-6:00 PM (Tomsk time)
- 7. SHOULD GENERATIVE AGENTS BE PARTICIPANTS IN SOCIAL COMMUNICATIONS?
Cheshev Vladislav Vasilievich
Doctor of Philosophical Sciences, Professor, Professor at the Department of Philosophy and Methodology of Science, Faculty of Philosophy, National Research Tomsk State University (Tomsk)
2:00-2:10 PM (Moscow time) / 6:00-6:10 PM (Tomsk time) Q&A
2:10-2:30 PM (Moscow time) / 6:10-6:30 PM (Tomsk time)
- 8. DON’T CRY, ALICE, YOU’VE GROWN UP: THE PHENOMENON OF GENERATIVE AGENTS AS A REPRESENTATION OF THE ESSENCE OF COMMUNICATION
Klyagin Sergey Vyacheslavovich
Doctor of Philosophical Sciences, Professor, Head of the Department of Theory and Practice of Public Relations, Faculty of Advertising and Public Relations, Russian State University for the Humanities (Moscow)
2:30-2:40 PM (Moscow time) / 6:30-6:40 PM (Tomsk time) Q&A
2:40-3:00 PM (Moscow time) / 6:40-7:00 PM (Tomsk time)
- 9. PHILOSOPHY OF INFORMATION WARFARE IN THE ERA OF GENERATIVE AI
Kuzheleva-Sagan Irina Petrovna
Doctor of Philosophical Sciences, Associate Professor, Head of the Department of Social Communications, Faculty of Psychology, Director of the Laboratory of Humanitarian New Media Technologies, National Research Tomsk State University (Tomsk)
3:00-3:10 PM (Moscow time) / 7:00-7:10 PM (Tomsk time) Q&A
April 8, 2026 10:00 AM – 4:40 PM (Moscow time) / 2:00 PM – 8:40 PM (Tomsk time)
10:00-10:10 AM (Moscow time) / 2:00-2:10 PM (Tomsk time)
Organizational moment
10:10-10:30 AM (Moscow time) / 2:10-2:30 PM (Tomsk time)
- THE HABITUS OF AI: FROM MYTHOLOGIZATION AND AUTONOMIZATION TO SACRALIZATION?
Shilina Marina Grigorievna
Doctor of Philological Sciences, Associate Professor, Professor at the Department of Advertising, Public Relations and Design, Higher School of Creative Industries, Plekhanov Russian University of Economics; Corresponding Member of the Russian Academy of Natural Sciences (Moscow)
10:30-10:40 AM (Moscow time) / 2:30-2:40 PM (Tomsk time) Q&A
10:40-11:00 AM (Moscow time) / 2:40-3:00 PM (Tomsk time)
- 2. DISEMBODIED VOICE AS A CULTURAL PHENOMENON: FROM THE SACRED TO THE ALGORITHMIC
Zinoviк Daniil Alekseevich
Producer at Yandex.Market, Visiting Lecturer at HSE University and NR TSU, Postgraduate student at the Faculty of Philology, Patrice Lumumba Peoples’ Friendship University of Russia (Moscow)
11:00-11:10 AM (Moscow time) / 3:00-3:10 PM (Tomsk time) Q&A
11:10-11:30 AM (Moscow time) / 3:10-3:30 PM (Tomsk time)
- 3. IS THE TEXT DEAD? ON THE TRANSFORMATION OF TEXTUALITY IN THE SYSTEM OF DIGITAL ALGORITHMS
Tubalova Inna Vitalievna
Doctor of Philological Sciences, Associate Professor, Dean of the Faculty of Philology, National Research Tomsk State University (Tomsk);
Emer Yulia Antonovna
Doctor of Philological Sciences, Associate Professor, Vice-Rector for Information Policy and Digital Communications, National Research Tomsk State University (Tomsk)
11:30-11:40 AM (Moscow time) / 3:30-3:40 PM (Tomsk time) Q&A
11:40 AM-12:00 PM (Moscow time) / 3:40-4:00 PM (Tomsk time)
- CO-CREATION OF A WRITER AND ARTIFICIAL INTELLIGENCE YANA VAGNER’S SHORT STORY ’30-70′ (AS AN EXAMPLE)
Nazarenko Ivan Ivanovich
Candidate of Philological Sciences, Associate Professor at the Department of History of Russian Literature of the 20th-21st Centuries and Literary Creativity, Faculty of Philology, National Research Tomsk State University (Tomsk)
12:00-12:10 PM (Moscow time) / 4:00-4:10 PM (Tomsk time) Q&A
12:10-12:30 PM (Moscow time) / 4:10-4:30 PM (Tomsk time)
- DEFAULT ADDRESSING AND REQUEST-BASED ADDRESSING: HOW AI TAKES THE ADDRESSEE INTO ACCOUNT
Dolganina Anna Alekseevna
Candidate of Philological Sciences, Associate Professor at the Department of Russian Language, Faculty of Philology, National Research Tomsk State University (Tomsk)
Mishankina Natalya Alexandrovna
Doctor of Philological Sciences, Professor, Professor at the Department of Russian Language, Faculty of Philology, National Research Tomsk State University (Tomsk)
12:30-12:40 PM (Moscow time) / 4:30-4:40 PM (Tomsk time) Q&A
12:40-1:10 PM (Moscow time) / 4:40-5:10 PM (Tomsk time)
BREAK TIME
1:10-1:30 PM (Moscow time) / 5:10-5:30 PM (Tomsk time)
- THE ECOLOGY OF COLOR PERCEPTION REVISITED: HOW PEOPLE AND MODELS DESCRIBE COLOR IN PAINTINGS
Kolmogorova Anastasia Vladimirovna
Doctor of Philological Sciences, Professor, Professor at the Department of Philology, School of Humanities and Arts, National Research University Higher School of Economics in Saint Petersburg (Saint Petersburg)
1:30-1:40 PM (Moscow time) / 5:30-5:40 PM (Tomsk time) Q&A
1:40-2:00 PM ( (Moscow time) / 5:40-6:00 PM (Tomsk time)
- 7. THE CREATIVE PROCESS IN JOURNALISM AND GENERATIVE AGENTS: SUPPORT, OPPOSITION, REPLACEMENT
Zhilyakova Natalya Veniaminovna
Doctor of Philological Sciences, Associate Professor, Head of the Department of Theory and Practice of Journalism, Faculty of Journalism, National Research Tomsk State University (Tomsk)
2:00-2:10 PM (Moscow time) / 6:00-6:10 PM (Tomsk time) Q&A
2:10-2:30 PM (Moscow time) / 6:10-6:30 PM (Tomsk time)
- 8. ARTIFICIAL INTELLIGENCE IN THE WORK OF A JOURNALIST (BASED ON THE RESULTS OF AN EXPERT SURVEY)
Arkhangelskaya Irina Borisovna
Doctor of Philological Sciences, Associate Professor, Professor at the Department of Philosophy, Public Communications and Tourism, Dobrolyubov State Linguistics University of Nizhny Novgorod); Professor at the Department of Journalism, National Research Lobachevsky State University of Nizhny Novgorod (Nizhny Novgorod)
2:30-2:40 PM (Moscow time) / 6:30-6:40 PM (Tomsk time) Q&A
2:40-3:00 PM (Moscow time) / 6:40-7:00 PM (Tomsk time)
- 9. AI IN THE PRACTICE OF A CREATIVE SCHOOL: HOW TO IGNITE AND EXTINGUISH CREATIVE THINKING
Myasnikov Ilya Yurievich
Candidate of Philological Sciences, Associate Professor, Dean of the Faculty of Journalism, Director of the Center for Strategic Studies, National Research Tomsk State University (Tomsk)
3:00-3:10 PM (Moscow time) / 7:00-7:10 PM (Tomsk time) Q&A
3:10-3:30 PM (Moscow time) / 7:10-7:30 PM (Tomsk time)
- 10. WHEN AI BECOMES A MEMBER OF THE BOARD OF DIRECTORS: EXPERIENCE IN INTEGRATING A GENERATIVE AGENT INTO THE MANAGEMENT OF A REGIONAL MEDIA HOLDING
Oblakova Elena Vladimirovna
Director of Media Digest LLC, Chair of the State Examination Commission for the program “Advertising and Public Relations” at National Research Tomsk State University (Tomsk)
3:30-3:40 PM (Moscow time) / 7:30-7:40 PM (Tomsk time) Q&A
3:40-4:00 PM (Moscow time) / 7:40-8:00 PM (Tomsk time)
- 11. “HOW CONTENT WORK WILL CHANGE UNDER THE INFLUENCE OF AI”
Luzgina Ayta Dorzhievna
General Director of digital and PR agency “KD” (Moscow)
4:00-4:10 PM (Moscow time) / 8:00-8:10 PM (Tomsk time) Q&A
4:10-4:30 PM (Moscow time) / 8:10-8:30 PM (Tomsk time)
- 12. FROM KNOWLEDGE TO NAVIGATION: HOW PEOPLE AND BRANDS ARE CHANGING IN THE ERA OF GENERATIVE ANSWERS
Fominykh Artemy Sergeevich
Commercial Director and Founder of the branding agency lovemedo (Tomsk, Saint Petersburg)
4:30-4:40 PM (Moscow time) / 8:30-8:40 PM (Tomsk time) Q&A
April 9, 2026 10:00 AM – 3:10 PM (Moscow time) / 2:00 PM – 7:10 PM (Tomsk time)
10:00-10:10 AM (Moscow time) / 2:00-2:10 PM (Tomsk time)
Organizational moment
10:10-10:30 AM (Moscow time) / 2:10-2:30 PM (Tomsk time)
- EDUCATION IN THE ERA OF AGENT ECOSYSTEMS
Bogatyrev Kirill Alekseevich
Candidate of Psychological Sciences, Director of Educational Projects Direction, VK Education (Moscow)
10:30-10:40 AM (Moscow time) / 2:30-2:40 PM (Tomsk time) Q&A
10:40-11:00 AM (Moscow time) / 2:40-3:00 PM (Tomsk time)
- 2. THE USE OF AI IN HIGHER EDUCATION AS A PRACTICE FOR DEVELOPING HUMAN CAPITAL: REGULATORY PROBLEMS
Bogdanova Olga Evgenievna
Candidate of Pedagogical Sciences, Associate Professor at the Department of General and Pedagogical Psychology, Faculty of Psychology, National Research Tomsk State University (Tomsk)
Matsuta Valeria Vladimirovna
Candidate of Psychological Sciences, Head of the Department of Organizational Psychology, Dean of the Faculty of Psychology, Expert at the Center for Technological and Research Support, Institute of Distance Education, National Research Tomsk State University (Tomsk)
Galazhinsky Eduard Vladimirovich
Doctor of Psychological Sciences, Professor, Academician of the Russian Academy of Education, Rector of National Research Tomsk State University (Tomsk)
11:00-11:10 AM (Moscow time) / 3:00-3:10 PM (Tomsk time) Q&A
11:10-11:30 AM (Moscow time) / 3:10-3:30 PM (Tomsk time)
- 3. SOULLESS, BUT SENSITIVE: HOW ALGORITHMS ARE CHANGING COMMUNICATION WITH STUDENTS
Feshchenko Artem Viktorovich
Head of the Department for Development and Commercialization of Digital Solutions, Center for Technological and Research Support, Institute of Distance Education, TSU; Senior Lecturer at the Department of Humanitarian Problems of Informatics, Faculty of Philosophy, National Research Tomsk State University (Tomsk);
Matsuta Valeria Vladimirovna
Candidate of Psychological Sciences, Head of the Department of Organizational Psychology, Dean of the Faculty of Psychology, Expert at the Center for Technological and Research Support, Institute of Distance Education, National Research Tomsk State University (Tomsk)
Galazhinsky Eduard Vladimirovich
Doctor of Psychological Sciences, Professor, Academician of the Russian Academy of Education, Rector of National Research Tomsk State University (Tomsk)
11:30-11:40 AM (Moscow time) / 3:30-3:40 PM (Tomsk time) Q&A
11:40 AM-12:00 PM (Moscow time) / 3:40-4:00 PM (Tomsk time)
- 4. HOW CAN A TEACHER ‘TAME’ GENERATIVE AGENTS AND NOT LOSE INTEREST IN WORKING WITH LIVE STUDENTS?
Pozdeeva Svetlana Ivanovna
Doctor of Pedagogical Sciences, Professor, Head of the Department of Pedagogy and Methods of Primary Education, Tomsk State Pedagogical University (Tomsk)
12:00-12:10 PM (Moscow time) / 4:00-4:10 PM (Tomsk time) Q&A
12:10-12:40 PM (Moscow time) / 4:10-4:40 PM (Tomsk time)
BREAK TIME
12:40-1:00 PM (Moscow time) / 4:40-5:00 PM (Tomsk time)
- THE IMPACT OF GENERATIVE AGENTS ON THE SOCIAL ENVIRONMENT AND ITS POSSIBLE CONSEQUENCES
Karnaukhova Natalya Andreevna
Senior Lecturer at the Department of Social Communications, Faculty of Psychology, National Research Tomsk State University (Tomsk)
1:00-1:10 PM (Moscow time) / 5:00-5:10 PM (Tomsk time) Q&A
1:10-1:30 PM (Moscow time) / 5:10-5:30 PM (Tomsk time)
- PERSUASIVE COMMUNICATION OF GENERATIVE AGENTS: FROM SEMANTICS TO INTERFACE PRAGMATICS
Okushova Gulnafist Altaevna
Candidate of Philosophical Sciences, Associate Professor, Associate Professor at the Department of Social Communications, Faculty of Psychology, National Research Tomsk State University (Tomsk);
Spicheva Dina Ivanovna
Candidate of Philosophical Sciences, Associate Professor at the Department of Social Communications, Faculty of Psychology, National Research Tomsk State University (Tomsk)
1:30-1:40 PM (Moscow time) / 5:30-5:40 PM (Tomsk time) Q&A
1:40-2:00 PM (Moscow time) / 5:40-6:00 PM (Tomsk time)
- 7. THE IDEOLOGICAL ‘NEUTRALITY’ OF AI AS A UTOPIA
Guzhova Irina Viktorovna
Candidate of Philosophical Sciences, Associate Professor at the Department of Social Communications, Faculty of Psychology, National Research Tomsk State University (Tomsk);
Khizhnyakov Pavel Maksimovich
Second-year Master’s student of the program “Digital Brand Management”, Faculty of Psychology, National Research Tomsk State University (Tomsk)
2:00-2:10 PM (Moscow time) / 6:00-6:10 PM (Tomsk time) Q&A
2:10-2:30 PM (Moscow time) / 6:10-6:30 PM (Tomsk time)
- DYSTOPIAN ARTISTIC IMAGES-CONCEPTS OF ARTIFICIAL INTELLIGENCE IN UNDERSTANDING THE META-RISKS OF THE DIGITAL SOCIETY
Vinokurova Ekaterina Nikolaevna
Senior Lecturer at the Department of Social Communications, Faculty of Psychology, National Research Tomsk State University (Tomsk)
2:30-2:40 PM (Moscow time) / 6:30-6:40 PM (Tomsk time) Q&A
2:40-3:00 PM (Moscow time) / 6:40-7:00 PM (Tomsk time)
- METAMORPHOSES OF THE COMMUNICATIVE ORDER: FROM THE TRANSMEDIA EXTENSION OF HUMAN TO THE TRANSMEDIA EXTENSION OF AI AGENTS
Shamsudinova Snezhana Sergeevna
Candidate of Philosophical Sciences, Associate Professor at the Department of Social Communications, Faculty of Psychology, National Research Tomsk State University (Tomsk)
3:00-3:10 PM (Moscow time) / 7:00-7:10 PM (Tomsk time) Q&A