We continue to inform you about the key speakers of “Connect-Universum 2018”.
Dr. Katerina Tsetsura is a Professor of Gaylord College of Journalism and Mass Communication at the University of Oklahoma in the USA. She is internationally known for her work in global public relations and media transparency. Her research areas include global public relations development, ethics, media transparency, social construction of public relations, women in the field of strategic communication, and public diplomacy and government relations.
Dr. Tsetsura also practices what she researches and teaches: she serves as a consultant to companies, governments, and non-profits in various industries. She is a recognized global expert in communication audit; geo-branding; issues management; strategic planning; sustainability and organizational capacity analysis; development of public relations research and evaluation methods; and campaign’s advanced research, measurement, and evaluation training and monitoring.
Dr. Tsetsura actively serves the profession of public relations in various roles. Previously, she served as a Chair of the Global Affairs Committee of Public Relations Society of America (PRSA) and a Chair of PR Division of NCA. Currently, she is a Chair of the Public Relations Division of the International Communication Association (ICA) and a member of the Global Commission on Public Relations Education. She is also a member of editorial boards of several international peer-review journals, including Communication Theory, International Journal of Strategic Communication, Public Relations Review, and PR Journal.
You can find more detailed information about Dr. Tsetsura on her personal page. The title of her report will be announced later.